“The first billboard that I saw was Burna Boy” — Dangote recounts Grenada visit

Africa’s richest man, Aliko Dangote, has praised Nigerian singer Burna Boy for promoting the country internationally, revealing that the artiste’s billboard was the first he noticed during a visit to Grenada.

Dangote made the remark during a media briefing, where he highlighted the growing global recognition of Nigerian music and the role artistes play in shaping the country’s image abroad.

According to the billionaire businessman, seeing Burna Boy’s image displayed prominently on the Caribbean island demonstrated how Nigerian entertainers have become internationally recognised figures.

Why Dangote singled out Burna Boy

Dangote said Nigerian personalities who project the country positively deserve greater recognition, urging Nigerians to focus on achievements that improve the nation’s international image.

He said, “The first time I went to Grenada, the first billboard that I saw was Burna Boy.”

The industrialist subsequently described Nigerian entertainers as ambassadors whose achievements deserve attention, contrasting their contributions with negative stories involving Nigerians abroad.

Dangote added, “These are our ambassadors, and this is what we need to be talking about.”

His comments highlighted the influence of entertainment in presenting Nigeria to international audiences beyond business, politics and other traditional areas of national prominence.

Burna Boy’s growing international recognition

Dangote’s praise comes as Burna Boy continues to receive international recognition for his contributions to African music and culture.

The singer was recently named by Forbes among its list of 15 African Icons, alongside prominent personalities including Dangote, economist Ngozi Okonjo-Iweala and media entrepreneur Mo Abudu.

The recognition reflects the growing visibility of African creatives on the international stage.

Dangote’s remarks have also drawn attention to the importance of celebrating Nigerians whose work attracts positive international attention, particularly as the country continues to build its global reputation through music, entertainment and business.