Nigerian content creator and media personality Bukunmi Adeaga-Ilori a.k.a Kiekie has explained why she chooses not to work with certain colleagues in the entertainment industry.
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Speaking during a recent podcast interview, Kiekie said she would not collaborate with skit makers whose content she considers excessively vulgar or indecent.
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According to her, such collaborations would not be consistent with the image and values she has built for her brand.
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She stressed that maintaining her brand identity is a priority, adding that while she respects other creators’ styles, she prefers to partner with those whose content aligns with her personal standards and creative direction.
She said …
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“I would never collaborate with any skit maker that is too vulgar. I will not be able to collaborate with them.”
The interviewer said: “Give me one name.”
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She responded: “Let me think about it. Hmmm. I don’t have a name of one but I have seen quite a number of them. So if you’re too much breasts, bumbum, not that I have a problem with it but it’s just brand alignment.
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My inability to collaborate with you doesn’t mean that I look down on what you do or I don’t respect what you do or I don’t see your hard work. I recognize your hard work but we just don’t align. It will affect the way my own brands are approaching my own work.”
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Watch video below …
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