Nkechi Blessing launches ‘big belle’ challenge, offers N1m cash prize

Nollywood actress Nkechi Blessing has turned recent criticism into a movement for body confidence by announcing a social media contest to celebrate women with big stomachs.

Nkechi Blessing became a trending topic after a leaked gym photo of her went viral, drawing harsh body-shaming remarks from critics and trolls online.

Rather than retreat, the actress decided to reclaim the narrative by championing body positivity.

The ‘big belle’ challenge

In a post on Instagram, Nkechi unveiled the big belle challenge, promising a cash prize of ₦1 million to the participant with the largest stomach.

She explained that contestants should share pictures of their bellies, tag her, and use the hashtag #bigbellechallenge. The top three entries will be reposted before a winner is selected.

“1 million naira to the winner Big belle challenge is here ✌ courtesy my Brother @proactive105mann … The person with the biggest belly takes it all ✌”

Entries from Nkechi’s Big Belle challenge

Captioning the video, she wrote, “First Entry✌ #bigbellechallenge 1 million naira to the biggest belly @proactive105mann say him fit vex make am 2 million Post the video on your page and tag me using the hashtag #bigbellechallenge.”

https://www.instagram.com/reel/DPAJycViOQF/?utm_source=ig_embed&ig_rid=2b6b281f-3b92-4adb-b823-203d364e2712

Sharing her second entry, she wrote, “I too love my people Second Entry #bigbellechallenge.”

https://www.instagram.com/p/DPAOWLNCPPP/?utm_source=ig_embed&utm_campaign=embed_video_watch_again

https://www.instagram.com/p/DPAU1aGiJS7/?utm_source=ig_embed&utm_campaign=embed_video_watch_again

Public reactions

mjs_kitchenandevents reacted: “Im loving ds challenge, na belle we get we no Kee pesin abeg.” 

juliet_john88 said: “For you to post throughout the night, that shows, you’re passing through a lot since ur photo came out .”

laposh03 commented: “ChaiI don see my colleaguewe are belly twinningbut na who get courage and confidence win am.”

ilori_olaolu noted: “Dear @nkechiblessingsunday you are a very beautiful and intelligent woman, please don’t let anybody drag you in the mud. let this slide and continue doing what you are known for as an influencer and content creator, the dragging will only trend for a while but if u keep posting about the topic then it won’t stop trending. Yes I am a Ratel, but I love you @nkechiblessingsunday so much and I will never support anything that will hurt you. Please remain blessed just like ur name ❤️.”