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The 10th edition of Big Brother Naija (BBNaija) is set to premiere on July 26, 2025, with a record-breaking grand prize of N150 million.
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MultiChoice Nigeria made the announcement during a press briefing on Wednesday, confirming that this year’s prize is the biggest since the reality show began in 2006.
Ebuka Obi-Uchendu will return as host for the new season.
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Unlike last year’s ‘No Loose Guard’ edition where contestants auditioned and entered the house in pairs, the upcoming season will feature a fresh format. Physical auditions for this edition were held from May 16 to 18.
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In 2024, Kellyrae emerged winner of the show, walking away with N100 million. He also made history as the first married housemate to win the competition.
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